Blockchain Marketing

Creative for Crypto

branding for blockchain

When looking for ideas to develop your brand in the blockchain and crypto space it is always tempting to look at market leaders such as Bitcoin and Ethereum to try and leverage something from their sucess. Litecoin, VeChain, Bytecoin, RChain and Veritaseum to name but a few, have all had the same idea. What has become clear from the sucessful rebranding of projects such as NEO and Ethos is that a blockchain brand needs to evolve beyond the borders of the cryptoshpere into the wider business marketplace in order to attract long term partners and achieve real growth.

branding for blockchain

When looking for ideas to develop your brand in the blockchain and crypto space it is always tempting to look at market leaders such as Bitcoin and Ethereum to try and leverage something from their sucess. Litecoin, VeChain, Bytecoin, RChain and Veritaseum to name but a few, have all had the same idea. What has become clear from the sucessful rebranding of projects such as NEO and Ethos is that a blockchain brand needs to evolve beyond the borders of the cryptoshpere into the wider business marketplace in order to attract long term partners and achieve real growth.

How will you share your vision with potential investors, partners and users?

Advertising for Cryptocurrencies and Blockchain startups

ICO advertising legalities

Regardless of whether your Token is considered a security or a utility you need to be aware that advertising an ICO or Token Sale in certain markets is borderline illegal and certainly fraught with issues that need to be addressed and considered prior to any marketing material being deployed.

Blockchain promotion on social media

Facebook has publically cracked down on paid promotions of ICO's and token sales. This has meant that careful consideration needs to be given to both platform and message for all social marketing.

Blowing the budget on banners

Almost every peripheral crypto website from coinmarketcap to cryptocompare will offer banners and advertising space. Some promote ICO listings and others offer to connect you to crypto influencers. Be aware that most of this comes attached to a premium price tag.

Blockchain and Crypto Merchandise

Banners, stands, Tshirts, flyers, caps, business cards and brochures. Merchandise for meetups and collateral for investors, all need to be on brand and impactful.

Pricing & More Information

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